Components & Templates
Designed web components and partnered with a Marketo developer to empower web publishers to be more agile and have the flexibility to create emails with minimal design support, increasing speed to market.
Emails
Templatized an identity system for paid media and social with a bolder design increasing programmatic clicks by 22.7%, direct by 20%, and Google Ads by 134%. Focusing on quality distribution leads versus quantity. Bringing the ad design process in-house and implementing a online platform drastically decreased cost and reduced turnaround time.
Animated Banner Ads
DAM System
Implemented firm wiped providing easy access and transparency globally to all visual assets, increasing productivity by 75%.
